Why Analytics Are a Key Factor in Holiday Shopping Success
Why Analytics Are a Key Factor in Holiday Shopping Success The holiday shopping season, especially big days like Black Friday, is a make-or-break time for retailers and analytics plays a pivotal role in maximizing success on those days. With an estimated 17% of annual retail sales happening during the holiday season, understanding consumer behavior and […]
The Do’s and Don’ts of Making Effective Customer Satisfaction Surveys
The Do’s and Don’ts of Making Effective Customer Satisfaction Surveys Creating an effective customer satisfaction survey can greatly impact your business by providing insights into your customers’ experiences and identifying areas for improvement. However, designing these surveys requires careful planning and consideration. Based on over 20 years of experience in crafting successful surveys that garner […]
Why You Should Conduct A Competitor Analysis For Your Small Business
Why You Should Conduct A Competitor Analysis For Your Small Business Being a small business means you have to wear multiple hats and it doesn’t leave much room for you to sit back and analyze your competition. Though it seems like that insight is not a priority, it can actually give your business a boost […]
5 Common Data Analytics Terms Every Online Business Should Know
5 Common Data Analytics Terms Every Online Business Should Know Having an online store has many benefits that allow you to succeed with fewer costs than a physical store. But that success doesn’t come easily – you have to make your store stand out among thousands and thousands of other competing stores. You might have […]
Spring Clean Your Analytics
Spring Clean Your Analytics Analytics can help businesses and organizations make better, more informed decisions and achieve a variety of goals. Good data can be leveraged in so many ways that will result in a better understanding of your audience’s behavior, identifying market trends, measuring accomplishments, and more. But collecting data for data’s sake can […]